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Monday, July 12, 2010

Jesolo Magica by Zaha Hadid Architects

Images & Text by Dezeen

The Jesolo Magica will include shops, bars, restaurants, offices, a hotel, a congress centre and health centre.
Jesolo is one of Italy’s most established seaside resorts and the design of Jesolo Magica makes full advantage of its location near the Venice Lagoon.

The project aims to be the catalyst for reinvention and regeneration – giving the of the town of Jesolo an excellent opportunity to further develop as a conference and holiday destination.

The design creates a continuum of fluid space that instigates a renewed sense of possibility.
The disparate elements of the Jesolo Magica complex fit together to form a coherent field of buildings, each one separate – but logically connected to the next in a continually changing ensemble.

The volumes encompassing the retail centre “open-up” around a central space, like the petals of a flower. The hotel building forms the final “petal”, framing the views over the adjacent lagoon.

In addition to offices, retail spaces and restaurants, the Jesolo Magica project features a hotel with conference center, spa, nightclub and outdoor spaces for events.

Once again, Zaha Hadid has created a formal masterpiece - the question is how rigorous is the design in relation to the program it serves. Dynamic form must be sustained by discipline and nuance. Organic free flowing forms are appealing as sculpture - yet the question remains how the spaces work with its users and inhabitants. Too often Hadid neglects the full exploration of the interiors in it relationship to the exterior forms. There are times when one has to ask the question - is it more than a sculpture placed into a foreign context. In other words how does in integrate with its surroundings - what does it offer and what does it get from its environment.